Positively Cleveland kicked off its mobile campaign at the Liberty Fest in Crocker Park on June 29th.
The project aims to excite Cleveland suburban dwellers about the city’s new look and attractions. The goal is to get these so-called “20-mile tourists” to talk about the city in a more positive way.
The campaign will travel to various suburban festivals and events throughout the summer to spread the word about Cleveland and to raise the suburban resident’s pride in their city. To find out where the truck will go next, follow @TheCLE on Twitter.